How thought leadership helped get Inclusively to the World Economic Forum
Inclusively needed thought leadership that reached high-level decision-makers, built investor goodwill, and educated the market.
How a Chicago VC firm increased inbound leads by 100% with thought leadership
TechNexus needed to build awareness and inbound leads from corporate venture units.
How a solo business owner got leads and better conversations with LinkedIn content
A solo founder needed to establish her unique position in the marketplace and reach B2B decision-makers.
How Tend turned their C-Suite into thought leaders — and saved 24 hours per week
The healthcare startup needed to build brand awareness, communicate with investors, and attract top talent. The best way to do that was with insights from their executives.
Built B2B content engine for BRIDGE, an ad tech platform
Drove high-quality sales leads, revenue, and awareness with a content engine built from the ground up. Produced premium whitepapers, webinars, video, blogs, social media, newsletters, website copy, and thought leadership content.
Newsroom editor for Boston Globe Media lifestyle content
Managed local lifestyle coverage at Boston.com. Managed a team of writers, freelancers, photographers, and an assistant editor. Worked on company-wide digital inititatives at Boston Globe Media.
As a senior editor, grew digital traffic at USA TODAY Sports
Led USA TODAY Sports Digital Properties to 56% year-over-year traffic increase. Oversaw USA TODAY Sports' network of owned-and-operated and affiliate publishers. Worked closely with the Product team on site redesigns and app concepts.
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